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Trades and home services

Ridgeway Heating

A heating engineer's site built around trust signals, coverage areas and a clear quote request.

Concept: fictional business and dataDesign only. There is no live demo.
Ridgeway Heating concept website, desktop view

Context

Homeowners want to know quickly whether a trade covers their area, does the job they need, and can be trusted. The business needs enquiries that include enough detail to quote.

Solution

Service pages for each type of job, an areas-covered list, and a short quote form that asks for the details the engineer needs before calling back.

The main journey

  1. 1

    The visitor lands on a service page, for example boiler repair

  2. 2

    They check their area is covered

  3. 3

    They send a short quote request with the job details

  4. 4

    The business receives a structured enquiry it can act on

Evidence

This is a design concept, so there are no results to report. It's meant to bring in better-qualified enquiries.